Located on the eastern coast of the Shima Peninsula, Shima City is famed for its scenic Ago Bay, dotted with hundreds of small islands, and its rich cultural and culinary heritage. Ideal for leisure travellers, it offers a mix of natural beauty, traditional ryokans, and immersive local experiences.
Visitors can explore Kashikojima Island, home to luxury ryokans, or take a boat cruise through the bay’s sparkling waters, enjoying panoramic views and the area’s renowned pearl farms. Outdoor enthusiasts can hike along coastal trails in Ise-Shima National Park, while history and culture lovers can visit Shima’s small local museums, artisan workshops, and seasonal festivals. Foodies will appreciate fresh seafood, including Shima’s famous oysters and local Ise ebi (spiny lobster).